Sell these for $$!!

How to Find the Best Products on the InternetImage
By jim -jmcsworld@yahoo.com
http://www.1stpromotion.com/pro/?webmaster=marketerjm
If you�ve ever embarked on a shopping expedition on the Internet, you know it�s easy to get lost in a sea of look-alike products and copycat offers. The Internet offers everything you could ever want. In fact, it offers about 50 different versions of everything you want.

The problem is, not you or anyone else on the planet has time to sort through all the offers for the best one. That is the beauty of ClickBank storefront websites. ClickBank offers over 11,400 of the Internets best, most in-demand electronically deliverable products. But don�t be overwhelmed by the sheer number of products and opportunities ClickBank offers. Everything is appropriately categorized, making it easy to find the products and opportunities you want.

But not all ClickBank storefronts are created equal. These
storefronts are run by affiliates, and most of their parent
companies only allow them to sell about 20% of the
products and services Clickbank offers.

If you want to find the most extensive selection of products, visit a site like http://www.1stpromotion.com/pro?webmaster=marketerjm . 1st Promotion is the only ClickBank Storefront to offer the full line of ClickBank Affiliate Marketplace products, so if you want access to the best selection, that is the place to visit.

With the vastness of the Internet expanding every minute of every day, 1st Promotion strives to continuously make shopping at their ClickBank Storefronts as enjoyable as possible. Their marketplace includes an extensive selection of shopping categories, such as Business-to-Business, Computer and Internet, Fun and Entertainment, Health and Fitness, Home and Family, Marketing and Advertising, Money and Employment, Society and Culture, and Sports and Recreation.

Also, if you are interested in owning your own Internet business, becoming a 1st Promotion affiliate offers top commissions on over 11,400 ClickBank products, and more benefits than all the other ClickBank Storefronts combined.

1stPromotion has also just announced the industry's first search box plug-in which duplicates the abilities of the search box located on the Pro Storefront, and allows webmasters to very simply integrate this capability right into their other existing web sites. This unleashes virtually undiscovered streams of revenue for many of 1stPromotion's members.

Either way, next time you decide to do a little Internet
shopping, use a 1st Promotion ClickBank site and you�ll find
exactly what you�re looking for in no time.

Want to own your own ClickBank Storefront and earn commissions of over 11,400 of the Internet�s most in-demand products? Find out how! Contact jim or email to jmcsworld@yahoo.com. Or visit http://www.1stpromotion.com/pro?webmaster=marketerjm

Sell these for $$!!

How to Find the Best Products on the InternetImage
By jim -jmcsworld@yahoo.com
http://www.1stpromotion.com/pro/?webmaster=marketerjm
If you�ve ever embarked on a shopping expedition on the Internet, you know it�s easy to get lost in a sea of look-alike products and copycat offers. The Internet offers everything you could ever want. In fact, it offers about 50 different versions of everything you want.

The problem is, not you or anyone else on the planet has time to sort through all the offers for the best one. That is the beauty of ClickBank storefront websites. ClickBank offers over 11,400 of the Internets best, most in-demand electronically deliverable products. But don�t be overwhelmed by the sheer number of products and opportunities ClickBank offers. Everything is appropriately categorized, making it easy to find the products and opportunities you want.

But not all ClickBank storefronts are created equal. These
storefronts are run by affiliates, and most of their parent
companies only allow them to sell about 20% of the
products and services Clickbank offers.

If you want to find the most extensive selection of products, visit a site like http://www.1stpromotion.com/pro?webmaster=marketerjm . 1st Promotion is the only ClickBank Storefront to offer the full line of ClickBank Affiliate Marketplace products, so if you want access to the best selection, that is the place to visit.

With the vastness of the Internet expanding every minute of every day, 1st Promotion strives to continuously make shopping at their ClickBank Storefronts as enjoyable as possible. Their marketplace includes an extensive selection of shopping categories, such as Business-to-Business, Computer and Internet, Fun and Entertainment, Health and Fitness, Home and Family, Marketing and Advertising, Money and Employment, Society and Culture, and Sports and Recreation.

Also, if you are interested in owning your own Internet business, becoming a 1st Promotion affiliate offers top commissions on over 11,400 ClickBank products, and more benefits than all the other ClickBank Storefronts combined.

1stPromotion has also just announced the industry's first search box plug-in which duplicates the abilities of the search box located on the Pro Storefront, and allows webmasters to very simply integrate this capability right into their other existing web sites. This unleashes virtually undiscovered streams of revenue for many of 1stPromotion's members.

Either way, next time you decide to do a little Internet
shopping, use a 1st Promotion ClickBank site and you�ll find
exactly what you�re looking for in no time.

Want to own your own ClickBank Storefront and earn commissions of over 11,400 of the Internet�s most in-demand products? Find out how! Contact jim or email to jmcsworld@yahoo.com. Or visit http://www.1stpromotion.com/pro?webmaster=marketerjm

Sell these for $$!!

How to Find the Best Products on the InternetImage
By jim -jmcsworld@yahoo.com
http://www.1stpromotion.com/pro/?webmaster=marketerjm
If you�ve ever embarked on a shopping expedition on the Internet, you know it�s easy to get lost in a sea of look-alike products and copycat offers. The Internet offers everything you could ever want. In fact, it offers about 50 different versions of everything you want.

The problem is, not you or anyone else on the planet has time to sort through all the offers for the best one. That is the beauty of ClickBank storefront websites. ClickBank offers over 11,400 of the Internets best, most in-demand electronically deliverable products. But don�t be overwhelmed by the sheer number of products and opportunities ClickBank offers. Everything is appropriately categorized, making it easy to find the products and opportunities you want.

But not all ClickBank storefronts are created equal. These
storefronts are run by affiliates, and most of their parent
companies only allow them to sell about 20% of the
products and services Clickbank offers.

If you want to find the most extensive selection of products, visit a site like http://www.1stpromotion.com/pro?webmaster=marketerjm . 1st Promotion is the only ClickBank Storefront to offer the full line of ClickBank Affiliate Marketplace products, so if you want access to the best selection, that is the place to visit.

With the vastness of the Internet expanding every minute of every day, 1st Promotion strives to continuously make shopping at their ClickBank Storefronts as enjoyable as possible. Their marketplace includes an extensive selection of shopping categories, such as Business-to-Business, Computer and Internet, Fun and Entertainment, Health and Fitness, Home and Family, Marketing and Advertising, Money and Employment, Society and Culture, and Sports and Recreation.

Also, if you are interested in owning your own Internet business, becoming a 1st Promotion affiliate offers top commissions on over 11,400 ClickBank products, and more benefits than all the other ClickBank Storefronts combined.

1stPromotion has also just announced the industry's first search box plug-in which duplicates the abilities of the search box located on the Pro Storefront, and allows webmasters to very simply integrate this capability right into their other existing web sites. This unleashes virtually undiscovered streams of revenue for many of 1stPromotion's members.

Either way, next time you decide to do a little Internet
shopping, use a 1st Promotion ClickBank site and you�ll find
exactly what you�re looking for in no time.

Want to own your own ClickBank Storefront and earn commissions of over 11,400 of the Internet�s most in-demand products? Find out how! Contact jim or email to jmcsworld@yahoo.com. Or visit http://www.1stpromotion.com/pro?webmaster=marketerjm

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How to Find the Best Products on the Internet

By jmc
http://www.1stpromotion.com/pro/?webmaster=marketerjm
If you�ve ever embarked on a shopping expedition on the Internet, you know it�s easy to get lost in a sea of look-alike products and copycat offers. The Internet offers everything you could ever want. In fact, it offers about 50 different versions of everything you want.

The problem is, not you or anyone else on the planet has time to sort through all the offers for the best one. That is the beauty of ClickBank storefront websites. ClickBank offers over 11,400 of the Internets best, most in-demand electronically deliverable products. But don�t be overwhelmed by the sheer number of products and opportunities ClickBank offers. Everything is appropriately categorized, making it easy to find the products and opportunities you want.

But not all ClickBank storefronts are created equal. These
storefronts are run by affiliates, and most of their parent
companies only allow them to sell about 20% of the
products and services Clickbank offers.

If you want to find the most extensive selection of products, visit a site like http://www.1stpromotion.com/pro?webmaster=marketerjm . 1st Promotion is the only ClickBank Storefront to offer the full line of ClickBank Affiliate Marketplace products, so if you want access to the best selection, that is the place to visit.

With the vastness of the Internet expanding every minute of every day, 1st Promotion strives to continuously make shopping at their ClickBank Storefronts as enjoyable as possible. Their marketplace includes an extensive selection of shopping categories, such as Business-to-Business, Computer and Internet, Fun and Entertainment, Health and Fitness, Home and Family, Marketing and Advertising, Money and Employment, Society and Culture, and Sports and Recreation.

Also, if you are interested in owning your own Internet business, becoming a 1st Promotion affiliate offers top commissions on over 11,400 ClickBank products, and more benefits than all the other ClickBank Storefronts combined.

1stPromotion has also just announced the industry’s first search box plug-in which duplicates the abilities of the search box located on the Pro Storefront, and allows webmasters to very simply integrate this capability right into their other existing web sites. This unleashes virtually undiscovered streams of revenue for many of 1stPromotion’s members.

Either way, next time you decide to do a little Internet
shopping, use a 1st Promotion ClickBank site and you�ll find
exactly what you�re looking for in no time.

Want to own your own ClickBank Storefront and earn commissions of over 11,400 of the Internet�s most in-demand products? Find out how! Contact jim email to jmcsworld@yahoo.com Or visit http://www.1stpromotion.com/pro?webmaster=marketerjm

How to Find the Best Products on the Internet

By jmc
http://www.1stpromotion.com/pro/?webmaster=marketerjm
If you�ve ever embarked on a shopping expedition on the Internet, you know it�s easy to get lost in a sea of look-alike products and copycat offers. The Internet offers everything you could ever want. In fact, it offers about 50 different versions of everything you want.

The problem is, not you or anyone else on the planet has time to sort through all the offers for the best one. That is the beauty of ClickBank storefront websites. ClickBank offers over 11,400 of the Internets best, most in-demand electronically deliverable products. But don�t be overwhelmed by the sheer number of products and opportunities ClickBank offers. Everything is appropriately categorized, making it easy to find the products and opportunities you want.

But not all ClickBank storefronts are created equal. These
storefronts are run by affiliates, and most of their parent
companies only allow them to sell about 20% of the
products and services Clickbank offers.

If you want to find the most extensive selection of products, visit a site like http://www.1stpromotion.com/pro?webmaster=marketerjm . 1st Promotion is the only ClickBank Storefront to offer the full line of ClickBank Affiliate Marketplace products, so if you want access to the best selection, that is the place to visit.

With the vastness of the Internet expanding every minute of every day, 1st Promotion strives to continuously make shopping at their ClickBank Storefronts as enjoyable as possible. Their marketplace includes an extensive selection of shopping categories, such as Business-to-Business, Computer and Internet, Fun and Entertainment, Health and Fitness, Home and Family, Marketing and Advertising, Money and Employment, Society and Culture, and Sports and Recreation.

Also, if you are interested in owning your own Internet business, becoming a 1st Promotion affiliate offers top commissions on over 11,400 ClickBank products, and more benefits than all the other ClickBank Storefronts combined.

1stPromotion has also just announced the industry’s first search box plug-in which duplicates the abilities of the search box located on the Pro Storefront, and allows webmasters to very simply integrate this capability right into their other existing web sites. This unleashes virtually undiscovered streams of revenue for many of 1stPromotion’s members.

Either way, next time you decide to do a little Internet
shopping, use a 1st Promotion ClickBank site and you�ll find
exactly what you�re looking for in no time.

Want to own your own ClickBank Storefront and earn commissions of over 11,400 of the Internet�s most in-demand products? Find out how! Contact jim email to jmcsworld@yahoo.com Or visit http://www.1stpromotion.com/pro?webmaster=marketerjm

How to Find the Best Products on the Internet

By jmc
http://www.1stpromotion.com/pro/?webmaster=marketerjm
If you�ve ever embarked on a shopping expedition on the Internet, you know it�s easy to get lost in a sea of look-alike products and copycat offers. The Internet offers everything you could ever want. In fact, it offers about 50 different versions of everything you want.

The problem is, not you or anyone else on the planet has time to sort through all the offers for the best one. That is the beauty of ClickBank storefront websites. ClickBank offers over 11,400 of the Internets best, most in-demand electronically deliverable products. But don�t be overwhelmed by the sheer number of products and opportunities ClickBank offers. Everything is appropriately categorized, making it easy to find the products and opportunities you want.

But not all ClickBank storefronts are created equal. These
storefronts are run by affiliates, and most of their parent
companies only allow them to sell about 20% of the
products and services Clickbank offers.

If you want to find the most extensive selection of products, visit a site like http://www.1stpromotion.com/pro?webmaster=marketerjm . 1st Promotion is the only ClickBank Storefront to offer the full line of ClickBank Affiliate Marketplace products, so if you want access to the best selection, that is the place to visit.

With the vastness of the Internet expanding every minute of every day, 1st Promotion strives to continuously make shopping at their ClickBank Storefronts as enjoyable as possible. Their marketplace includes an extensive selection of shopping categories, such as Business-to-Business, Computer and Internet, Fun and Entertainment, Health and Fitness, Home and Family, Marketing and Advertising, Money and Employment, Society and Culture, and Sports and Recreation.

Also, if you are interested in owning your own Internet business, becoming a 1st Promotion affiliate offers top commissions on over 11,400 ClickBank products, and more benefits than all the other ClickBank Storefronts combined.

1stPromotion has also just announced the industry’s first search box plug-in which duplicates the abilities of the search box located on the Pro Storefront, and allows webmasters to very simply integrate this capability right into their other existing web sites. This unleashes virtually undiscovered streams of revenue for many of 1stPromotion’s members.

Either way, next time you decide to do a little Internet
shopping, use a 1st Promotion ClickBank site and you�ll find
exactly what you�re looking for in no time.

Want to own your own ClickBank Storefront and earn commissions of over 11,400 of the Internet�s most in-demand products? Find out how! Contact jim email to jmcsworld@yahoo.com Or visit http://www.1stpromotion.com/pro?webmaster=marketerjm

Romantic movies

Also commonly refered to as 'chick flicks', these movies are to be relished over a bowl of popcorn and a box of Kleenex. Please enjoy our TOP100 Romatic movie selection. Each link opens a new window, because we know you'll want to come back for the rest of them!!

Persuasion Gone With the Wind Dirty Dancing Somewhere in Time Titanic (Standard Edition) Romeo and Juliet Say Anything The Natural An Affair to Remember The English Patient The Big Easy The Way We Were - 25th.. Audrey Hepburn Collection L.A. Confidential Witness The Love Letter Shadowlands Medicine River The Thorn Birds The Graduate Love Affair Wuthering Heights Cannery Row From Here to Eternity Incredibly True Adventures... Remains of the Day The Bridges of Madison County Always (Widescreen Edition) When a Man Loves a Woman Love Story Doctor Zhivago Splendor in the Grass The Program Sleeping With the Enemy Ghost Love With the Proper Stranger Casablanca The Jewel in the Crown Bed of Roses 8 Seconds Remains of the Day Five Easy Pieces Sarah, Plain and Tall The Buccaneers Charlotte Bronte's Jane Eyre North and South Carlito's Way Romeo and Juliet A Little Romance Urban Cowboy Reds Falling in Love When Night Is Falling The Man in the Moon Untamed Heart Heaven Knows, Mr. Allison Jane Eyre Friends Sid and Nancy Leave Her to Heaven Cocktail Jane Eyre The Whole Wide World Titanic (Widescreen Edition) Doctor Zhivago Dying Young The Collector The Bodyguard The English Patient The Way We Were The Americanization of Emily The French Lieutenant's Woman Leaving Las Vegas Mojave Moon Casablanca (includes CD) Ethan Frome Far and Away The Prince of Tides Claire of the Moon Up Close and Personal Mahogany For Whom the Bell Tolls The Cement Garden A Tale of Two Cities My Life Mississippi Masala The Living End Ryan's Daughter Les Miserables Butterflies Are Free Someone to Watch Over Me What's Love Got to Do With It Falling From Grace Love Letters Atlantic City Sommersby Parrish The Barefoot Contessa Saratoga Trunk Exotica Indecent Proposal

Romantic movies

Also commonly refered to as 'chick flicks', these movies are to be relished over a bowl of popcorn and a box of Kleenex. Please enjoy our TOP100 Romatic movie selection. Each link opens a new window, because we know you'll want to come back for the rest of them!!

Persuasion Gone With the Wind Dirty Dancing Somewhere in Time Titanic (Standard Edition) Romeo and Juliet Say Anything The Natural An Affair to Remember The English Patient The Big Easy The Way We Were - 25th.. Audrey Hepburn Collection L.A. Confidential Witness The Love Letter Shadowlands Medicine River The Thorn Birds The Graduate Love Affair Wuthering Heights Cannery Row From Here to Eternity Incredibly True Adventures... Remains of the Day The Bridges of Madison County Always (Widescreen Edition) When a Man Loves a Woman Love Story Doctor Zhivago Splendor in the Grass The Program Sleeping With the Enemy Ghost Love With the Proper Stranger Casablanca The Jewel in the Crown Bed of Roses 8 Seconds Remains of the Day Five Easy Pieces Sarah, Plain and Tall The Buccaneers Charlotte Bronte's Jane Eyre North and South Carlito's Way Romeo and Juliet A Little Romance Urban Cowboy Reds Falling in Love When Night Is Falling The Man in the Moon Untamed Heart Heaven Knows, Mr. Allison Jane Eyre Friends Sid and Nancy Leave Her to Heaven Cocktail Jane Eyre The Whole Wide World Titanic (Widescreen Edition) Doctor Zhivago Dying Young The Collector The Bodyguard The English Patient The Way We Were The Americanization of Emily The French Lieutenant's Woman Leaving Las Vegas Mojave Moon Casablanca (includes CD) Ethan Frome Far and Away The Prince of Tides Claire of the Moon Up Close and Personal Mahogany For Whom the Bell Tolls The Cement Garden A Tale of Two Cities My Life Mississippi Masala The Living End Ryan's Daughter Les Miserables Butterflies Are Free Someone to Watch Over Me What's Love Got to Do With It Falling From Grace Love Letters Atlantic City Sommersby Parrish The Barefoot Contessa Saratoga Trunk Exotica Indecent Proposal

Romantic movies

Also commonly refered to as 'chick flicks', these movies are to be relished over a bowl of popcorn and a box of Kleenex. Please enjoy our TOP100 Romatic movie selection. Each link opens a new window, because we know you'll want to come back for the rest of them!!

Persuasion Gone With the Wind Dirty Dancing Somewhere in Time Titanic (Standard Edition) Romeo and Juliet Say Anything The Natural An Affair to Remember The English Patient The Big Easy The Way We Were - 25th.. Audrey Hepburn Collection L.A. Confidential Witness The Love Letter Shadowlands Medicine River The Thorn Birds The Graduate Love Affair Wuthering Heights Cannery Row From Here to Eternity Incredibly True Adventures... Remains of the Day The Bridges of Madison County Always (Widescreen Edition) When a Man Loves a Woman Love Story Doctor Zhivago Splendor in the Grass The Program Sleeping With the Enemy Ghost Love With the Proper Stranger Casablanca The Jewel in the Crown Bed of Roses 8 Seconds Remains of the Day Five Easy Pieces Sarah, Plain and Tall The Buccaneers Charlotte Bronte's Jane Eyre North and South Carlito's Way Romeo and Juliet A Little Romance Urban Cowboy Reds Falling in Love When Night Is Falling The Man in the Moon Untamed Heart Heaven Knows, Mr. Allison Jane Eyre Friends Sid and Nancy Leave Her to Heaven Cocktail Jane Eyre The Whole Wide World Titanic (Widescreen Edition) Doctor Zhivago Dying Young The Collector The Bodyguard The English Patient The Way We Were The Americanization of Emily The French Lieutenant's Woman Leaving Las Vegas Mojave Moon Casablanca (includes CD) Ethan Frome Far and Away The Prince of Tides Claire of the Moon Up Close and Personal Mahogany For Whom the Bell Tolls The Cement Garden A Tale of Two Cities My Life Mississippi Masala The Living End Ryan's Daughter Les Miserables Butterflies Are Free Someone to Watch Over Me What's Love Got to Do With It Falling From Grace Love Letters Atlantic City Sommersby Parrish The Barefoot Contessa Saratoga Trunk Exotica Indecent Proposal

affiliate news and site!

Jmcs affiliate news issues 1 and 2 can be found here: http://www.freewebs.com/jmcinfocenter

JMCs Affiliate News Vol. 1 Issue 3 feb 2006 http://www.freewebs.com/jmcinfocenter Advertise with us!$? Email:jmcsworld@yahoo.com click for $! Syndicated Through www.IdeaMarketers.com Does Your Copywriting Trigger What Makes Your Visitors Buy? Jeff Baas You study your website stats and see the amount of traffic coming through. Nice numbers. But when you compare your traffic against your sales, what do you get? A small fraction of 1%? Wouldn't you love to see those conversions grow? But how can you get them to buy? The secret isn't some magic trick or tool. But your Internet marketing is just shooting into the dark if you don't know the needs that lead people to buy and how to focus your copywriting to tap those needs. Two main needs drive all people no matter what the demographic: 1) a desire to expand their world and become more than what they are, and 2) a desire for safety. These needs conflict: the desire to grow leads us to head out into the unknown; self-protection leads us to circle the wagons and dig in against unknown dangers. Each person strikes their own balance between these two contradictory needs. Understanding the way that different personality types balance these needs is the key to effective copywriting for them. Methodical Personality Type The methodical personality type balances strongly toward safety. They need facts, lots of details, to assure themselves that they are making the safest, most logical choice. Make no mistake, methodical personality types decide to buy based on their emotions like everyone else, but they feel a need to back up their desire to buy with sound intellectual arguments. To get them to buy, your copywriting needs to help them narrow their choices. Avoid giving them too many options. They easily get lost trying to find the best option among a series of equals. One option to offer, though, is between your plain product at a cheaper price or a more expensive price with lots of additional features. Methodical thinkers are much more likely to choose the more expensive version because it reinforces their image of being a wise shopper. And it changes their decision from deciding between buying or not buying into deciding between buying a more valuable deal or a less expensive offer. But either way, their decision gives you a sale. Give them solid reasons to buy and buy now. Lead them through your sales process in an easy and non-threatening way. Give them the details they need to make themselves feel that they made a rational decision. They want their purchases to be well-reasoned and risk-free, and want to see themselves as smart shoppers. Competitive Personality Type The competitive personality type is less averse to risk, but still needs to feel that their purchase reaffirms the way they see themselves. They, too, consider facts in making their purchase, but rely more on gut feelings of how well the purchase puts them ahead of where they were. The key to copywriting for this personality type is to recognize their need to see the way they define themselves reflected in what they buy. Recognize what types of self-images your product reflects and sprinkle your sales copy with words and phrases that help your competitive types see your product reinforce their self-image. Cast a wide enough net in fitting your product's image to theirs, but don't try to cover every possible self image or you'll get too generic to appeal to any of them. Gregarious Personality Type The gregarious personality type seeks to feel connected to those around them. They are more willing to trust, more willing to venture into the unknown, but are hesitant to assume the full risk until others have proven that the path is safe. They respond especially well to copywriting that shows how your product has benefited others. Catch their attention by talking about positive results that others have experienced. Testimonials of satisfied customers or pictures that show happy people enjoying your product also are important. Make sure your copywriting provides them with evidence that others have found your product worthwhile. They'll feel more comfortable taking their own risk with it. Spontaneous Personality Type The spontaneous personality type is the most open to exploration. They are the trend-setters, the early adopters, who blaze the trail for everyone else. They will take risks. But not unless you offer to fill the chief need for something better, something that will let them to grow beyond what they are. Surprise them. Intrigue them with the unexpected and they'll make that leap of faith with you. Present them with the boring old status quo approach and they'll move on to something more intriguing. Understanding what drives these four different types of customers is essential to copywriting effectively for them. In copywriting, as in clothing, one size most definitely does not fit all. About the Author Jeff Baas is an avid student of the principles that promote success. See these principles in the Seven Steps to Starting a Small Business Online that guide his tips and recommendations at http://www.onestopwebsupport.com Jeff Baas may be contacted at http://myarticleannouncer.com/go/va.php?article_id=154. Click here to view more articles by Jeff Baas. Syndicated with Permission through IdeaMarketers.com

affiliate news and site!

Jmcs affiliate news issues 1 and 2 can be found here: http://www.freewebs.com/jmcinfocenter

JMCs Affiliate News Vol. 1 Issue 3 feb 2006 http://www.freewebs.com/jmcinfocenter Advertise with us!$? Email:jmcsworld@yahoo.com click for $! Syndicated Through www.IdeaMarketers.com Does Your Copywriting Trigger What Makes Your Visitors Buy? Jeff Baas You study your website stats and see the amount of traffic coming through. Nice numbers. But when you compare your traffic against your sales, what do you get? A small fraction of 1%? Wouldn't you love to see those conversions grow? But how can you get them to buy? The secret isn't some magic trick or tool. But your Internet marketing is just shooting into the dark if you don't know the needs that lead people to buy and how to focus your copywriting to tap those needs. Two main needs drive all people no matter what the demographic: 1) a desire to expand their world and become more than what they are, and 2) a desire for safety. These needs conflict: the desire to grow leads us to head out into the unknown; self-protection leads us to circle the wagons and dig in against unknown dangers. Each person strikes their own balance between these two contradictory needs. Understanding the way that different personality types balance these needs is the key to effective copywriting for them. Methodical Personality Type The methodical personality type balances strongly toward safety. They need facts, lots of details, to assure themselves that they are making the safest, most logical choice. Make no mistake, methodical personality types decide to buy based on their emotions like everyone else, but they feel a need to back up their desire to buy with sound intellectual arguments. To get them to buy, your copywriting needs to help them narrow their choices. Avoid giving them too many options. They easily get lost trying to find the best option among a series of equals. One option to offer, though, is between your plain product at a cheaper price or a more expensive price with lots of additional features. Methodical thinkers are much more likely to choose the more expensive version because it reinforces their image of being a wise shopper. And it changes their decision from deciding between buying or not buying into deciding between buying a more valuable deal or a less expensive offer. But either way, their decision gives you a sale. Give them solid reasons to buy and buy now. Lead them through your sales process in an easy and non-threatening way. Give them the details they need to make themselves feel that they made a rational decision. They want their purchases to be well-reasoned and risk-free, and want to see themselves as smart shoppers. Competitive Personality Type The competitive personality type is less averse to risk, but still needs to feel that their purchase reaffirms the way they see themselves. They, too, consider facts in making their purchase, but rely more on gut feelings of how well the purchase puts them ahead of where they were. The key to copywriting for this personality type is to recognize their need to see the way they define themselves reflected in what they buy. Recognize what types of self-images your product reflects and sprinkle your sales copy with words and phrases that help your competitive types see your product reinforce their self-image. Cast a wide enough net in fitting your product's image to theirs, but don't try to cover every possible self image or you'll get too generic to appeal to any of them. Gregarious Personality Type The gregarious personality type seeks to feel connected to those around them. They are more willing to trust, more willing to venture into the unknown, but are hesitant to assume the full risk until others have proven that the path is safe. They respond especially well to copywriting that shows how your product has benefited others. Catch their attention by talking about positive results that others have experienced. Testimonials of satisfied customers or pictures that show happy people enjoying your product also are important. Make sure your copywriting provides them with evidence that others have found your product worthwhile. They'll feel more comfortable taking their own risk with it. Spontaneous Personality Type The spontaneous personality type is the most open to exploration. They are the trend-setters, the early adopters, who blaze the trail for everyone else. They will take risks. But not unless you offer to fill the chief need for something better, something that will let them to grow beyond what they are. Surprise them. Intrigue them with the unexpected and they'll make that leap of faith with you. Present them with the boring old status quo approach and they'll move on to something more intriguing. Understanding what drives these four different types of customers is essential to copywriting effectively for them. In copywriting, as in clothing, one size most definitely does not fit all. About the Author Jeff Baas is an avid student of the principles that promote success. See these principles in the Seven Steps to Starting a Small Business Online that guide his tips and recommendations at http://www.onestopwebsupport.com Jeff Baas may be contacted at http://myarticleannouncer.com/go/va.php?article_id=154. Click here to view more articles by Jeff Baas. Syndicated with Permission through IdeaMarketers.com